How Asics Became Fashion's New Favorite Old Sneaker Brand

A nine-second TikTok video from @vivienarchive begins with text stamped across the screen: "sneakers that went from cringe to cool pt.6." It then cuts to a montage of the JJJJound x Asics Gel-Kayano 14. A similar one from @nonfashion84 opens with the bold declaration, "Shoes That Go With ... Continue reading
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